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5 Grooming Routines Most Men Do Wrong


By Sarah Parker Ward
When it comes to personal hygiene and skincare routines, men tend not to have quite the same dedication to perfection that their female counterparts do. Yet whether a beard-wielding outdoor enthusiast or a clean-shaven gadget engineer, men are just as deserving of a pathway to personalized skincare that helps them feel healthy and confident. With that in mind, here are some common grooming mistakes men make.  


Male grooming tips

1. Using the wrong products: Skincare products are like shoes in that, if you want to get ahead, you’ll choose the ones that are perfect for you, not exactly what your friends have. Skin can be normal, oily, dry, combination, or sensitive, and it’s important to invest in products designed for your specific skin type and pH balance.

2. Getting too close a shave: To minimize razor burns, bumps, and ingrown hairs, use a moisturizing shaving lotion and shave in the direction of hair growth using a single- or double-blade razor. Change your blade after five to seven shaves or at the sign of dullness.  

Neutrogena® Men: Cleansers, shaving products and moisturizers, designed to help men look their best.

3. Ignoring sunscreen: Sun damage caused by UVA and UVB rays can lead to wrinkles, age spots, and even cancer. Before spending time outside, even on a cloudy day, apply a broad-spectrum, water-resistant sunscreen with at least an SPF of 30. When possible, keep your skin covered and find a place to hang out in the shade, not under direct sunlight.

4. Forgetting to wash nightly: Embracing a regular skincare routine is critical for most of us to keep our skin looking its best. By gently cleansing each night – or possibly more often for those with oily skin – you remove dead skin cells and acne-causing bacteria, exposing the radiant new skin cells underneath.

5. Missing out on moisturizer: Lotion isn’t just for ladies! Our bodies are made up largely of water, and keeping our skin hydrated means working both from the inside out – drinking plenty of water – and from the outside in – by moisturizing. Regular moisturizing can help prevent and treat the signs of aging, like fine lines and wrinkles.  But again, it’s important to find a lotion that’s designed for your unique skin type.

Now that you – or your bearded loved one – know what might be going wrong, it’s time to right the ship and sail toward the skincare regimen that will make you glow. After all, men should feel radiant too.


Third-party references and links provided in this article are for educational purposes only. No sponsorship or endorsement is implied. Information was used from the American Academy of Dermatology.

©Johnson & Johnson Consumer Inc. 2017

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